You love Tetris, you love Sanrio, now get ready for a brand new online game featuring BOTH on June 3! For more information on the Tetris x Sanrio partnership, head over to ! #Tetris #Tetris35 #Sanrio /40Jq2iEKkt The timing of the announcement is certainly fitting, especially seeing as how both brands are celebrating major milestones this year with Tetris hitting its 35th anniversary and Sanrio’s Hello Kitty enjoying its 45th anniversary.Īddressing the partnership, Maya Rogers, President and CEO of Blue Planet Software and sole agent for the Tetris brand noted: “We’re thrilled to announce the coming together of two iconic brands, Tetris and Sanrio, both celebrating huge anniversaries this year, in a collaborative partnership.” Tetris x Sanrio Game Coming This June A new game that combines Tetris and Sanrio characters is set to release on June 3.Īs of right now, not much is known about the latest Tetris game other than the fact that it’ll incorporate Sanrio characters. Categories for the style guide include apparel, cosmetics, stationery, and accessories. The game is scheduled for release on June 3, followed by the release of a co-branded style guide at this year’s Licensing Expo from June 4 through June 6 in Las Vegas, Nevada. Today, Tetris announced a new partnership with Sanrio which includes an online game merging both properties together.
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